The psychology of Blue color

The psychology of Blue color

         The psychology of color is based on the mental and emotional effects colors have on sighted people in all facets of life. There are some very subjective pieces to color psychology as well as some more accepted and proven elements.  There will also be variations in interpretation, meaning, and perception between different cultures.Color plays an important role in our lives. It has the ability to influence emotions in a way that few other mediums can.
        Positive: Intelligence, communication, trust, efficiency, serenity, duty, logic, coolness, reflection, calm.
Negative: Coldness, aloofness, lack of emotion, unfriendliness.
Blue is the colour of the mind and is essentially soothing; it affects us mentally, rather than the physical reaction we have to red. Strong blues will stimulate clear thought and lighter, soft blues will calm the mind and aid concentration. Consequently it is serene and mentally calming. It is the colour of clear communication. Blue objects do not appear to be as close to us as red ones. Time and again in research, blue is the world's favourite colour. However, it can be perceived as cold, unemotional and unfriendly. 

 

Blue is the colour of the mind and is essentially soothing;

 
     Lighter, softer tones of blue calm the mind and help aid concentration. These tones are serene and mentally calming.

As blue affects us mentally, the intensity of the tone affects us differently. Strong blues tones aid focused thought, whereas the lighter blue tones help calm the mind and aid restful sleep

 

It affects us mentally, rather than the physical reaction we have to red

 

Strong blues will stimulate clear thought and lighter, soft blues will calm the mind and aid concentration.   

Consequently it is serene and mentally calming.

 

 It is the colour of clear communication.

Blue objects do not appear to be as close to us as red ones.

 

 Blue is a cool colour (as is green and violet). To warm blue up look at creating a palette that includes warm colours such as yellow, orange or red.

  Time and again in research, blue is the world's favourite colour. However

 it can be perceived as cold, unemotional and unfriendly.

 it can be perceived as cold, unemotional and unfriendly.

 Blue is the colour of trust, honesty, friendly, logic and reason. It is the colour of the mind, affecting us mentally.  Intense, dark blues stimulate clear thought.
              Blue can be perceived as a cold, unfriendly, aloof and unemotional colour as these are the negative psychologically qualities of blue. Whether you see blue as its positive or negative qualities will be up to how you are feeling and perceive the colour on any given day.