Thursday, 3 April 2014

The psychology of Red color

Colors, can be a powerful medium to convey meaning and trigger emotions

The Color Red

The color red is the color of energy, passion and action
.source; http://www.colour-affects.co.
Positive: Physical courage, strength, warmth, energy, basic survival, 'fight or flight', stimulation, masculinity, excitement.   

Negative: Defiance, aggression, visual impact, strain.
Being the longest wavelength, red is a powerful colour. Although not technically the most visible, it has the property of appearing to be nearer than it is and therefore it grabs our attention first. Hence its effectiveness in traffic lights the world over. Its effect is physical; it stimulates us and raises the pulse rate, giving the impression that time is passing faster than it is.It relates to the masculine principle and can activate the "fight or flight" instinct. Red is strong, and very basi c. Pure red is the simplest colour, with no subtlety. It is   stimulating and lively, very friendly. At the same time, it can be perceived as demanding and aggressive 
                                                                                
 Being the longest wavelength, red is a powerful colour.



Although not technically the most visible, it has the property of appearing to be nearer than it is and therefore it grabs our attention first

At the same time, it can be perceived as demanding and aggressive 

red photo: 59 59.jpg
 Hence its effectiveness in traffic lights the world over



Its effect is physical; it stimulates us and raises the pulse rate, giving the impression that time is passing faster than it is

Photo: LoveLy Cake
It relates to the masculine principle and can activate the "fight or flight" instinct. Red is strong, and very basi c.
 
Photo: For more images visit www.ouncebook.com or www.ouncebook.in
It is also strong-willed and can give confidence to those who are shy or lacking in will power.


It relates to the masculine principle and can activate the "fight or flight" instinct. Red is strong, and very basi c

Photo
Red is energizing. It excites the emotions and motivates us to take action.

Photo: Lantern Festival, Lyon, France.
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When humans see the color red, their reactions become faster and more forceful.

-Photo: sooo Dreamyy <3 Panjin Red Beach, China
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Panjin Red Beach, China
In Eastern cultures such as China red is the color for good luck 



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